statement of intent

 Statement of Intent 

L/O - To produce a concise and well structured statement of intent outlining your chosen brief.


In my magazine I want to include the representations that sight and sound and empire include in their magazines, my magazine is going to be a mix of mainstream and independent. I’m going to use a similar colour palate in which sight and sound use which is one main colour to represent the main image on the front of the cover, my target audience is 16-25 years old. My magazine name is called popcorn to relate to movies and standout to my target audience. In my magazines the colour scheme will represent the colour of the photos or it will contrast the images. 


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Plan

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Name:  popcorn sub genre: independence/ main stream  Target audience: 16-24, movie literate, casual film watches. film idea: karate kid, Teen wolf  cover lines:  posible photoshoot: for teen wolf  studio dark lighting, close up, colour contacts  Section Names   articles   big screen   38 Moana : disney back on form with, dancing, music and family. 39 luca: pixar back with laughs food and adventures. 40 fall: will they survive the fall  41 uncharted: will they uncover the tresure  42 fanitasic beasts the secrets of dumbledore: what will the secrets show us. 43 the meg: will they catch it before it catches them. 44 pitch perfect: singing, dancing and drama whats not to like. 45 the maze runner: will they escape. 46 legally blonde: is she really just a dumb blonde    small screen  89 the green book: do people change for good or bad. 90 stardust: is she as beautiful as the stars that fall. 91 chalet girl: will she fit in with the rich. 92 power rangers: who will find the power within. 93
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CASE STUDY 1 : EMPIRE

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Empire front cover: colour palette: The colour palette is chosen based on the main image, there are typically 3 main colours that represent the image. mastheads: The masthead colour is chosen to contrast the main image colour scheme usually, black or white. it is large bold font so that it stands out from all of the colours in the magazine so that is doesn't blend with the background. the main image typically overlaps the masthead which shows that the decision may have been made as they could feel that even if they dont show the full masthead because they fell that even with some of it missing it is fairly recognisable and people would still no what brand it is. main image: Takes up most of the page, The people in the main image most often look directly towards the camera, or look towards the side of it. The main image is there to advertises a film because the actor on the front cover is representing their film or what they star in. when the actor is staring at the camera it is lik
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